Newsflash:

Investing in yourself doesn’t have to feel selfish. It can be empowering.

Why are you still stressing over what to wear every morning when you could feel effortlessly stylish with a wardrobe that actually works for you?

You don’t need to completely overhaul your wardrobe to look stylish. You don’t need to spend thousands on designer pieces.

Because the biggest lie in the fashion industry is that style is all about luxury. Let’s get something straight: style is about authenticity and ease.

I’ve got just the thing you need—a personalized styling process that focuses on you and your needs.

By the time we're done, you won’t just have a wardrobe full of clothes.

You’ll have the confidence and clarity to know exactly what works for your body and how to wear it.

EXPLORE Our Signature Offerings

A person shows hands with rings and bracelets examining a photo album or magazine with various fashion images

Style Foundation

‍ ‍Investment: $997

A woman wearing a beige hijab, white blouse, and jeans shopping for clothes in a boutique. She stands next to a rack of various dresses and tops. There are several potted plants and a full-length mirror in the room.

Signature STyle Virtual

Investment: $4,800

A woman wearing a beige coat and hijab is hanging a beige blazer on a clothing rack inside a well-lit room with hardwood floors and a large window.

Signature STyle In Person

Investment: $6,800

Are You Ready To…

Spend less time shopping aimlessly for pieces you don’t need and more time curating a wardrobe that serves you, with items you truly love and wear?

HERE’S HOW THIS WORKS:

SUBMIT AN INQUIRY

Fill out the inquiry form and tell me where you're at. Your style challenges, your goals, your life. This is where it starts — and where I start getting to know you.

01

LET’S CHAT

We'll hop on a complimentary discovery call to see if we're the right fit. Ask your questions, share your vision, and let's figure out what kind of support actually makes sense for you.

02

MAKE IT OFFICIAL

We're doing this. Once we're aligned, we'll sign the agreement and lock in the next steps. Clear expectations from day one — no guessing, no surprises.

03

COMPLETE YOUR PREWORK

You'll get a personalized questionnaire about your body, lifestyle, and preferences. Fill it out honestly. The more I know, the more targeted your styling experience becomes.

04

THE SIGNATURE STYLE PROCESS BEGINS

This is where the real work starts. We'll review your prework together, map out your wardrobe transformation, and build a plan that actually fits your life — not just your body.

05

Have an upcoming Red Carpet or Tv appearance, Book or Media Tour, Brand Shoot?

ALLISON ELLSWORTH POPPI

Asma has been a complete game-changer in my life. She’s truly been a gem throughout the entire process—kind, attentive, and understanding of the unique challenges of dressing a mom's body. Unlike other stylists I've worked with, Asma truly 'gets it' and knows how to make me look effortlessly cool while still feeling comfortable. I highly recommend Asma to anyone looking for an amazing, incredible, and beautiful styling experience.

Allison Ellsworth

FOUNDER POPPI SODA

It’s time your clothes fit you - not the other way around.

Frequently Asked Questions

The following information is provided as a resource to learn more about the style experience, process, and services.